For nigh on five years now, Thanet's Premier Blog has been bringing you all the news that's unfit to print, uncluttered by advertising or the need to plug some product, service or political doctrine.
Which means you haven't had to miss a single goal (ITV), or had useless tut from B&Q rammed down your throat just when you were about find out how to build a nuclear submarine (Quest).
But times are tough. Even for (Columbian Peso) millionaires like me. Yes, it's sad to say, dear reader, but I was recently reduced to buying a case of Shampagne from Aldi, steaming off the labels and replacing them with ones I'd photocopied from my last bottle of Krug. Shameful, I know, but after the tenth bottle nobody really noticed.
Where I work, in TV land, belts are being tightened. Top executives are seeing their pay slashed by up to 25%, leaving them with a meagre £400K-£500K a year to scrape by on. Nobody can afford to keep a Georgian town house in Chelsea and a villa in Tuscany on that sort of money.
So after much consideration I've persuaded the board of Eastcliff Richard (Virgin Islands) (2005) Ltd to allow some tasteful sponsorship. You won't be confronted by the kind of Googlesplatter you see on some of the more tawdry Thanet blogs. Just the occasional ad for useful things, carefully selected and road-tested by yours truly.
My first sponsor is IsleOne, a splendidly informative and superbly designed website chock full of luvvly Fannit fings, brought to you by top webmeisters freshfishdesign. I urge you all to pay a visit.
And if you'd like your name in front of thousands of readers a week, other slots are available. All it costs is less than a bottle of decent fizz a month, stuffed in cash into the customary brarn envelope, and deposited at an address of my choosing. Just email me at firstname.lastname@example.org